You’re probably used to seeing new homeowners, the elderly and parents of infants on the security leads list. These groups are obvious interested parties in the latest and greatest home security technology. It’s time to branch out and find security leads that are new, original and just as likely to buy. Because that’s what it’s all about – offering an important protective service and boosting business profits. Look at these three sources of security leads and think outside the box.
1. Military
This seems counterintuitive. Shouldn’t military personnel be more than capable of protecting their own home? Yes, that is definitely true. However, what about when they’re not at home? Military members spend time away from home very frequently, with the average deployment stretching from nine months to fifteen months. When they’re not around, military spouses want to know that their family is protected, so this group can generate more security leads than you might think.
Additionally, military members may store expensive equipment in their homes, such as firearms or other high-tech machinery. These items are worth a pretty penny at the pawn shop and need to be kept secure at all times.
2. New Car Owners
While parents of small children are always on the lookout for the right security system, parents of a different kind of baby might also be a good source for security leads. Buying a new car excites a feeling of joy in all new car owners everywhere. However, it also makes others look once or twice. If a burglar is combing the neighborhood, they don’t want to risk jail time for pennies. The house with the new car might be their best bet for a quick buck.
New car owners know that and may feel a bit paranoid about keeping their car shiny and safe from prying eyes. Entice them with a deal on a home security system, and you have yourself a new category of security leads.
3. Antique Collectors
This source of security leads combines the business owner with the high-value item into one package. Antique collectors know that their items are valuable – why else would they go into the business? They could collect anything from jewelry, watches, furniture, trinkets and more. No matter what their item of choice is, they have to store it somewhere. Appeal to their pride and their business to sell them on a home security system.
The best part about this source of security leads is that they are very easy to find. Antique collectors gather regularly at public locations – festivals, roadshows and fairs. They are interesting to talk to and easy to get to know. Use a magazine, website ad or print ad to call the attention of this group of security leads sources. click here to investigate
