Traditional signage is all well and good, but one of the most affordable and effective approaches to projecting a message or brand is a car wrap. Here are five reasons why care wraps can function as the best marketing vehicle out there.
1. Colorful and Eye-catching
Having your business be identifiable by brand color and logo is invaluable. According to marketing site , color can boost brand recognition by 80 percent. There’s no easier way to achieve this than applying this principle to a vehicle.
2. Always On the Go
Whether you’re a delivery service with a truck that makes multiple trips per day or you’re using the company car, having a vehicle with a message on it is one of the best ways to spread the word. It could be in a parking lot or stuck in traffic. However, any onlooker will know what your business is and most likely remember it.
3. Opportunity for Additional Graphic Information
Ready to tout your catchy new sales phrase? Want to advertise your website? Talk up a new impressive statistic? Whatever message you want to broadcast, doing it via car wraps is a great way to project it loud and clear since you can use a variety of colors, images, and graphics.
4. Refine Your Professional Identity
Car wraps work great if you’re an entrepreneur or the head of a small business. If your face is also the face of your business, living the life in your car always helps join those two elements together. As the face of the business, you’re also literally driving the business.
Car wraps are surprisingly affordable if you go through the right vendor and can often be ready in a very short amount of time. They’re also flexible. If you get a new branding campaign or website, changing the wrap for your car or truck is simple. This is one of the best advertising tools on the customized printing market.
