For business owners who have a brick-and-mortar presence, the best way to ensure a steady flow of traffic is through search engine optimization. Over the last decade or so, consumers who look up business information using their smartphones have been dominating the search engine market; in fact, a little over 60% of all internet searches these days generate from mobile devices. What this means to you as a business owner in the Denver region is that local SEO should be one of your priorities.
Smartphone users have become thoroughly accustomed to trusting that Google will present them with what they are looking for. You no longer have to enter “pizzerias near me” when searching for sit-down pizza restaurants; you can just type “pizza” or speak into the voice search feature because Google correctly assumes your search intentions are local.
The top results that Google will display for a “pizza” search will not necessarily include the closest ones. What you will see near the top are websites that have been improved by a local SEO Company in Denver, CO. Google ranks pages according to signals that correspond to the search algorithm; the goal of SEO is to incorporate and optimize these signals as much as possible.
Local SEO is a crucial aspect of modern internet marketing, but it is not the only one. Social media advertising and content promotion are also vital solutions, and they can complement the results obtained through SEO.
Visit Digital Traffik Agency to learn more about what a local SEO Company in Denver, CO can do for your brand or business.