When you attend a trade show, you want to set up a booth that offers all of the information that guests will need so that they understand everything about the products and services that are offered. While a simple exhibit can attract potential customers, you should consider the custom designs that you can create that will stand out from the other businesses that are present. When you talk to a company that designs custom trade show exhibits New York City offers, you need to have a few ideas in mind as to the size of the display that you want and some of the prominent features that you want to showcase.
Make your as interactive as possible without being a danger to viewers. If they can see how the products work and can see how you offer your services, then they will be more likely to at least get more information about your business. Consider holding a special session each hour to demonstrate some of the products that you offer so that more people can attend.
The messages that you want people to clearly see should be posted in large letters and above the height of your waist. Your logo should be displayed in a few areas around your booth so that viewers will clearly see your name at all times. Make an impact with the logo and the messages you’re trying to get across by using backlights or brighter colors that grab the attention of those who are walking by your booth. A custom trade show exhibits New York City company can assist with creating the proper logo that is attractive and that is different than similar businesses.
Be consistent when designing your booth. Use the same colors and patterns throughout instead of mixing a lot of colors together. Any free items that you give to guests should be consistent with the design as well, such as items that are the same color or items that match your logo.