Your email address is more than just a formality to send an email through any system. It is a way that you are uniquely identified throughout the internet and, in fact, throughout the business community. As more and more contact and communication is completed by email having the best corporate email ID possible becomes even more important.
Formatting
You have several options when choosing a corporate email ID. Generally you will use the company name as the final component of the email address, but how you set up the unique identifier for each user should follow some type of structure or format.
By using a set format it is easy for your customers and clients to connect with you even if they may not actually have your corporate email ID in front of them. Since there will be a pattern, or format, it is easy to assume what one person’s corporate email ID will be based on the pattern or format for another person.
Names
By far the most common way to assign a corporate email ID is by using names. The problem with this option is that there is a lot of chance duplication as businesses get larger, creating more complex naming systems.
For a small business a first name is a good option, at least until you have two employees with the same first name. The other issue is that not everyone spells a name the same, which may cause problems for customers if the spelling is unique or unusual.
First and last names with or without a middle initial are also a good option, but can have the same drawback as the first name scenario. In addition clients may only know a person’s first or last name and creating problems for sending an email.
Before starting to rename or reassign corporate email ID to your staff or employees, consider looking around at what other organizations are doing. See which email naming policy works best for you. Some companies now include a (.) or a (-) or (_) between first and last names, but this can again cause problems for people trying to contact the person and forgetting to put in the special character.
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