Most Airbnb rentals have slow rental times. One of the big advantages of turning to vacation rental management in San Diego, CA, is that the rental experts can implement strategies during the slow rental period to keep rental income flowing. They include strategies concerning things like pricing and optimization of the rental listing.
Pricing Deals to Attract Renters
Most Airbnb rentals have a periodic rental slowdown period due to weather, holidays, school in session, etc. Marketing vacation rentals requires ongoing assessment of the performance of rental listings to determine if changes are needed during certain times of the year. The goal of vacation rental management in San Diego, CA, is to make potential renters feel compelled to take advantage of a good deal.
The first step is designing an appealing pricing strategy. For example, prices could include a weekend special rate for staying Friday, Saturday, and Sunday nights or a reduced rate for renting any Monday through Thursday night. Perhaps you can offer a lower rental rate if the Airbnb is booked between specific dates or in advance for a certain number of days.
Amend the Rental Listing
Once you determine the rental rate specials, the listing needs updating to ensure the pricing deals are included and sound attractive. The professionals with expertise in vacation rental management in San Diego, CA, can optimize the listing description to entice renters during a period they may not normally consider renting. For example, if occupancy rates drop during winter when low temperatures reach the 40s, the listing can emphasize the nearby great restaurants or indoor sites instead of outdoor activities.
